GET TO KNOW ME
What I love
@prianca
What I love
@prianca
What I love
@prianca
Hey there! I’m a designer and CONTENT CREATOR from Chicago, now based in Miami.
Hey there! I’m a designer and CONTENT CREATOR from Chicago, now based in Miami.
Hey there! I’m a designer and CONTENT CREATOR from Chicago, now based in Miami.
I’ve basically been making random creative projects since I was a kid. I was always the one behind the camera making homemade movies or convincing my friends to be in “fashion” shoots in my backyard.
I moved to NYC to study photography, but soon realized I had way too much fun editing videos and designing graphics. That eventually led me to advertising here in Miami, which was the perfect fit for me.
I’m someone who loves building connections, brainstorming new content, and keeping up with the latest trends online.
I’ve basically been making random creative projects since I was a kid. I was always the one behind the camera making homemade movies or convincing my friends to be in “fashion” shoots in my backyard.
I moved to NYC to study photography, but soon realized I had way too much fun editing videos and designing graphics. That eventually led me to advertising here in Miami, which was the perfect fit for me.
I’m someone who loves building connections, brainstorming new content, and keeping up with the latest trends online.
I’ve basically been making random creative projects since I was a kid. I was always the one behind the camera making homemade movies or convincing my friends to be in “fashion” shoots in my backyard.
I moved to NYC to study photography, but soon realized I had way too much fun editing videos and designing graphics. That eventually led me to advertising here in Miami, which was the perfect fit for me.
I’m someone who loves building connections, brainstorming new content, and keeping up with the latest trends online.
Outside of work, music takes up a ridiculous amount of my life. After I attended a few shows, I got completely sucked into the music scene. Now I’m constantly looking for new artists, making extremely specific playlists, and figuring out what show I’m going to next.
I’m also a proud AMC Stubs member, a Letterboxd fanatic, and the kind of person who will look up a movie’s rating before deciding whether I want to watch it.
So I guess the short version is: I love making content, finding new stuff to obsess over, and probably spending way too much time on my phone doing both.
Outside of work, music takes up a ridiculous amount of my life. After I attended a few shows, I got completely sucked into the music scene. Now I’m constantly looking for new artists, making extremely specific playlists, and figuring out what show I’m going to next.
I’m also a proud AMC Stubs member, a Letterboxd fanatic, and the kind of person who will look up a movie’s rating before deciding whether I want to watch it.
So I guess the short version is: I love making content, finding new stuff to obsess over, and probably spending way too much time on my phone doing both.
Outside of work, music takes up a ridiculous amount of my life. After I attended a few shows, I got completely sucked into the music scene. Now I’m constantly looking for new artists, making extremely specific playlists, and figuring out what show I’m going to next.
I’m also a proud AMC Stubs member, a Letterboxd fanatic, and the kind of person who will look up a movie’s rating before deciding whether I want to watch it.
So I guess the short version is: I love making content, finding new stuff to obsess over, and probably spending way too much time on my phone doing both.
work experience
Discover my design journey. Each role has contributed to my passion for innovative design.
Sep 2025 - Present
Sunshine Bouquet
Designer & Content Creator
Work across marketing and sales to bring floral products and programs from concept to market, combining creative strategy with hands-on design and production. Translate market insights and floral trends into cohesive campaigns across sales materials, packaging, in-store displays, and social content for the Esmeralda brand, while supporting photoshoots and creative production across digital and print.
Aug 2025 - Present
Stage Hoppers
Content Creator & Designer
Create and manage social content for Stage Hoppers, turning live music experiences, festival coverage, and fan submissions into engaging, community-driven content across platforms. Shape the page’s visual identity through video editing, graphic design, and branded materials, while supporting event coverage and developing creative assets such as promotional content and pitch decks for artists, events, and industry partners.
May 2023 - Feb 2025
Galleria Farms
Marketing Coordinator
Played a key role in the marketing department, leading creative campaigns from concept through execution to strengthen brand presence and support new product launches. Managed rebranding initiatives and trade show design, earning a Best of Show award (2024), while creating cohesive brand materials, product catalogs, digital assets, and pitch decks that supported new retail partnerships
Jan 2023 - Oct 2023
Orange Umbrella Agency
Designer
Produced engaging social media graphics, website assets, and branding materials, collaborating closely with clients and account managers to create impactful design solutions. Contributed to digital marketing content and rebranding projects that enhanced client engagement and strengthened their market positioning.
Oct 2022 - Oct 2023
University of Miami
Graphic Designer
Created promotional materials and digital content aligned with university brand guidelines, collaborating with departments to develop message-driven designs that boosted student engagement. Managed multiple projects in a fast-paced environment while ensuring consistency and quality across all print and digital deliverables.
May 2022 - Aug 2022
Odds Concept
Marketing Specialist
Supported the brand’s digital marketing and product launches by combining visual content creation with trend-driven creative direction. Worked closely with the manager to develop campaign concepts and translate fashion and influencer research into content that brought new products to life, while helping coordinate photoshoots and in-store activations.
July 2021 - Aug 2021
JMA
Music & Design Intern
Gained hands-on insight into music marketing, artist promotion, and event strategy through industry panels and project work, while applying those insights to creative campaigns and promotional materials. Designed marketing assets for music events, including the official poster for the 14th Annual Lollapalooza After Show, and gained exposure to festival planning, artist booking, and music release strategies.
May 2021 - June 2021
Sheridan Road Magazine
Videographer
Captured and edited behind-the-scenes video content for the magazine’s 50th anniversary shoot, creating a polished final piece that was showcased at the celebratory event. Supported the creative team across fashion shoots as a photo assistant, helping execute and produce high-quality editorial imagery for the magazine.
work experience
Discover my design journey. Each role has contributed to my passion for innovative design.
Sep 2025 - Present
Sunshine Bouquet
Designer & Content Creator
Work across marketing and sales to bring floral products and programs from concept to market, combining creative strategy with hands-on design and production. Translate market insights and floral trends into cohesive campaigns across sales materials, packaging, in-store displays, and social content for the Esmeralda brand, while supporting photoshoots and creative production across digital and print.
Aug 2025 - Present
Stage Hoppers
Content Creator & Designer
Create and manage social content for Stage Hoppers, turning live music experiences, festival coverage, and fan submissions into engaging, community-driven content across platforms. Shape the page’s visual identity through video editing, graphic design, and branded materials, while supporting event coverage and developing creative assets such as promotional content and pitch decks for artists, events, and industry partners.
May 2023 - Feb 2025
Galleria Farms
Marketing Coordinator
Played a key role in the marketing department, leading creative campaigns from concept through execution to strengthen brand presence and support new product launches. Managed rebranding initiatives and trade show design, earning a Best of Show award (2024), while creating cohesive brand materials, product catalogs, digital assets, and pitch decks that supported new retail partnerships
Jan 2023 - Oct 2023
Orange Umbrella Agency
Designer
Produced engaging social media graphics, website assets, and branding materials, collaborating closely with clients and account managers to create impactful design solutions. Contributed to digital marketing content and rebranding projects that enhanced client engagement and strengthened their market positioning.
Oct 2022 - Oct 2023
University of Miami
Graphic Designer
Created promotional materials and digital content aligned with university brand guidelines, collaborating with departments to develop message-driven designs that boosted student engagement. Managed multiple projects in a fast-paced environment while ensuring consistency and quality across all print and digital deliverables.
May 2022 - Aug 2022
Odds Concept
Marketing Specialist
Supported the brand’s digital marketing and product launches by combining visual content creation with trend-driven creative direction. Worked closely with the manager to develop campaign concepts and translate fashion and influencer research into content that brought new products to life, while helping coordinate photoshoots and in-store activations.
July 2021 - Aug 2021
JMA
Music & Design Intern
Gained hands-on insight into music marketing, artist promotion, and event strategy through industry panels and project work, while applying those insights to creative campaigns and promotional materials. Designed marketing assets for music events, including the official poster for the 14th Annual Lollapalooza After Show, and gained exposure to festival planning, artist booking, and music release strategies.
May 2021 - June 2021
Sheridan Road Magazine
Videographer
Captured and edited behind-the-scenes video content for the magazine’s 50th anniversary shoot, creating a polished final piece that was showcased at the celebratory event. Supported the creative team across fashion shoots as a photo assistant, helping execute and produce high-quality editorial imagery for the magazine.
brands I've worked with
I’ve worked with some great companies over the years. Here's a selected few.
I’ve worked with some great companies over the years. Here's a selected few.
